Numerous studies show that using images in Internet content, and you can connect your audience much more. For that reason, you should not conceive a blog withoutillustration picture (gambarilustrasiwhich is the term in Indonesia).
Let’s look at some specific data: content with images is opened 47% more, and once opened, the reader devotes 51% more time to those articles with images.
The same happens in social networks, using photos allows you to get 53% more “Like” on Facebook, etc.
But using images is not as simple as it seems: it is worth taking advantage of trends, optimizing images both for
Also, you should be aware of the legal issues related staff monitoring to the use of images on the Internet and protect yourself from any problem using legally valid sources to obtain the images, such as professional image banks.
Learn To Edit Photos
You need to optimize the size of your images so that they do not weigh too much on your blog, and also if you want to crop them for uses in social networks (a Facebook header measures 851 × 315 pixels).
Although systems such as WordPress include tools to edit the photos you upload, it is advisable to crop and resize the images before, keep the dimensions between 320 and 1280 pixels and use the JPEG format.
If you do not have Photoshop to edit your images, there are other programs such as GIMP (free and with many functions) or Pixlr that, also, is entirely online and, therefore, does not even require the installation of an application.
For basic things like cropping a photo, MS Office usually includes a free program, Microsoft Office Picture Manager, straightforward to use.
Take Care Of Your SEO With Images
Images are a source of traffic that many people continue to ignore. Always fill in the title, ALT and legend fields (Title, Alternate Text and Caption in WordPress) for images with relevant keywords.
Look at the semantics; it should correspond to the topics of your blog, and use the Keyword Planner that Google puts at your disposal to know which words are most searched by Internet users.
Include the words “image” or “photo” within your descriptions, and many Google searches include them. Make sentences, write expressions, avoid loose keywords to move into niches with the acceptable competition. Surround your text images related to the topic, Google does not work based on single words but favors logical global contexts.
And do not hesitate to use the same image several times in different contents, that favors its positioning in Google Images, something good for SEO.
Choose the places where you place the images depending on the effect you are looking for
There are many theories about the trajectory of the eye in the visualization of a web page. The truth is that the guidelines that the eye follows depend on the type of page you are looking at.
The left-to-right reading maintained only occurs with text articles of great interest. For most articles, the eye follows a path from left to right during the first paragraph, and then a path from top to bottom.